Gillian&Leisa
Work
About Us
Gillian&Leisa
Work
About Us
maxresdefault.jpg

Introducing Australians to My Heath Record

 Your Health Record In Your Hands

In 2018, the Australian Government introduced My Health Record and needed a campaign which made a seemingly complex product easy to understand. The result is this simple animated work which shows the clear benefits of storing all your health records in one place.

Production: Buck

MyHealthOOH.jpg
maxresdefault.jpg
Screen Shot 2020-11-26 at 8.25.19 am.png
All A media first that actually got people clicking How we got Australia looking Encouraging Aussies to imagine Making a 175-year-old brand relevant for Gen Z Selling Supercars to a whole new audience Relaunching the most rewarding rewards program Inspiring the nation to go all out How we made selfies selfless Introducing Australians to My Heath Record Breathing new life into a 6-year-old campaign How one word change made $69M p.a. in billings
A media first that actually got people clicking How we got Australia looking Encouraging Aussies to imagine Making a 175-year-old brand relevant for Gen Z Selling Supercars to a whole new audience Relaunching the most rewarding rewards program Inspiring the nation to go all out How we made selfies selfless Introducing Australians to My Heath Record Breathing new life into a 6-year-old campaign How one word change made $69M p.a. in billings

love us? email us!