Gillian&Leisa
Work
About Us
Gillian&Leisa
Work
About Us
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Let's go big by shopping small

Let’s Go

After years of lockdowns and restrictions, the American Express Shop Small campaign had never felt so timely. In 2021, our aim was to create a rallying cry, encouraging all Aussies to not just get out of the house but to go big and support small business.

Production: Collider | Director: Beatrice Pegard

All A media first that actually got people clicking How we got Australia looking Encouraging Aussies to imagine Making a 175-year-old brand relevant for Gen Z Selling Supercars to a whole new audience Relaunching the most rewarding rewards program Inspiring the nation to go all out How we made selfies selfless Introducing Australians to My Heath Record Breathing new life into a 6-year-old campaign How one word change made $69M p.a. in billings
A media first that actually got people clicking How we got Australia looking Encouraging Aussies to imagine Making a 175-year-old brand relevant for Gen Z Selling Supercars to a whole new audience Relaunching the most rewarding rewards program Inspiring the nation to go all out How we made selfies selfless Introducing Australians to My Heath Record Breathing new life into a 6-year-old campaign How one word change made $69M p.a. in billings

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