Get Your Heart Racing
Supercars wanted to engage a new audience, and challenge current perceptions of a Supercars fan. We not only created a brand TVC and a whole new look and feel, but TVC, radio and press for several key events.
Production: Ogilvy | Director: Peter Bloomfield
Print ad
Poster designs
Retail radio spots for 6 of the rounds. You’ll hear each spot focuses on a key selling point of the event it’s promoting.